You have to give a speech to a group you have never spoken to. You...

You have to give a speech to a group you have never spoken to. You research the group and find out that it is mostly wealthy members of a Christian church that run a charity for the local theater. To establish ideological overlap between you and the audience, you decide to insert direct quotes into your speech from the Christian Bible and from a collection of Shakespearean plays. According to Aristotle's Rhetoric, what types of proofs are you using?

Group of answer choices

Verbatim (verbos) proof: spoken word

Ethical (ethos) proof: intelligence

External proof (inartistic)

Emotional (pathos) proof: joy

Choice: Ethical (ethos) proof: intelligence

when an author makes an ethical appeal, he or she is attempting to tap into the values or ideologies that the audience holds, for example, patriotism, tradition, justice, equality, dignity for all humankind, self preservation, or other specific social, religious or philosophical values (Christian values, socialism, capitalism, feminism, etc.). These values can sometimes feel very close to emotions, but they are felt on a social level rather than only on a personal level. When an author conjures the values that the audience cares about as a way to justify or support his or her argument, that can be classified as ethos. 

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